Ipsos Newsfeed

The tablet evolution

Aakanksha Haran, Gavin Sugden, Ipsos MediaCT (UK), in Point of View, 04/2013

The tablet has come a long way since its mainstream launch in 2010 and ownership now stands at one in four households in Great Britain (Ipsos MediaCT Technology Tracker, January 2013). The tablet has entered the family environment and become a ‘shared screen’ to be passed around for all to use, often resulting in little sticky finger-prints by the end of the day.


Kontakt MediaCT

Bärbel Bolten
Bärbel Bolten
E-Mail: Aktiviere Javascript!
Fon: +49 40 80096 4222